Today we're taking a deep dive into THE most important part of your marketing. Like, you cannot have a successful business without this. Grab your notebook, cue up a fun-but-not-too-distracting Spotify playlist, and journey with us as we go into our Dr. Frankenstein lab and create your perfect dream customer (it's way less creepy than I just made it sound).
Read MoreI was super excited to help an incredible fellow #BossBabe with her brand design!
Read MoreI totally get it - it can be super nerve-wracking to trust a stranger with your business. You're handing your business baby over and entrusting us with some of the most important elements - and it's normal to feel nervous about that at first!
That's why I work with my clients to build a trusting relationship right from the start.
Read MoreThis week in our Fierce & Fearless Biz Owners series, we're featuring incredible family photographer Francesca Russell. Francesca has such an interesting career history - she was a professional stage manager for 20 years! When her last show closed, she decided to take the leap and start her own business. Francesca's documentary-style photographs of families are truly stunning!
Read MoreOMG.
I've been working around the clock for months, fueled by coffee and excitement, to prepare for the launch of our new services - and today's the day!!
I'm super excited to announce that Bonnie Bryant Creative is expanding our services to Creative Brand Design and Brand Copy packages.
Read More"Oh, I just told my friend to post on Facebook for her business. It's free." "OMG, I WISH my job were to play around on Instagram all day!" "How hard can it be to do Pinterest for my business?" I swear to holy Moses, if I had a dollar for every time I heard these seriously misinformed ideas on social media marketing, I'd be able to at least buy myself a really nice pair of shoes.
NEWS FLASH: social media marketing requires a LOT more work and strategy than just "playing around on Instagram all day." Five years ago, you could get away with quality posts on your Facebook and Instagram and not really worry about sales funnels and strategy, but NOT ANYMORE, my friends.
Today, I'm going to be playing a much cuter and more stylish version of those Mythbusters guys, as we break down the top Social Media Marketing Myths.
Read MoreI keep hearing the same lines from creative business owners in my marketing consulting work. "Why do I need an email list?" "Isn't that for bigger businesses?" "No one wants to read my emails. I don't even know what to write." "I can barely keep up with Instagram marketing, I don't need another thing on my to-do list." "Everyone HATES getting emails, so people are just gonna delete whatever I send."
Friends, we need to talk about email marketing.
Read MoreNext up in our Fierce & Fearless Biz Owners series is Kimberly Musial of Luminous Sounds, Inc. I met Kimberly through our Long Island Rising Tide Society chapter. She's awesome: a fellow Gilmore Girls lover, an incredibly talented musician, and a totally inspirational business owner!
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Do you LOVE Instagram? Do you scroll through, wondering how other brands, bloggers, and regular people get such gorgeous photos when yours aren't as pretty? Does it feel overwhelming to figure out when to post and brainstorm content?
Girl, I've got you.
Pop the champagne! I've recently rebranded my business and I'm sharing some of my best rebranding tips with you!
Read MoreInstagram is my favorite social media platform, but lately, it's been breaking my poor little heart.
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