Four Social Media Myths - BUSTED

"Oh, I just told my friend to post on Facebook for her business. It's free." "OMG, I WISH my job were to play around on Instagram all day!" "How hard can it be to do Pinterest for my business?" I swear to holy Moses, if I had a dollar for every time I heard these seriously misinformed ideas on social media marketing, I'd be able to at least buy myself a really nice pair of shoes.

NEWS FLASH: social media marketing requires a LOT more work and strategy than just "playing around on Instagram all day." Five years ago, you could get away with quality posts on your Facebook and Instagram and not really worry about sales funnels and strategy, but NOT ANYMORE, my friends.

Today, I'm going to be playing a much cuter and more stylish version of those Mythbusters guys, as we break down the top Social Media Marketing Myths.

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A 24-Hour Guide to Miami

I recently went on the most fun vacation with friends! We spent a mere 24 hours in Miami, then embarked on a really fun cruise to the Bahamas and Mexico. Conch salad, loads of tequila, a ton of sunshine - we had the best time! (Check out my Instagram to see some fun photos of the trip!)

We had a really good time in Miami. I LOVED its Art Deco architecture, the beautiful views, and the amazing food and nightlife. I've compiled a 24-Hour Guide to Miami to highlight some of my favorites!

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Fierce & Fearless Biz Owners - Whimsy B Paperie

Next up in our Fierce & Fearless Biz Owners series is Jessica Brennan of Whimsy B Paperie. Jessica is a super-talented stationery designer and a fellow estate sale and vintage lover! I'm so excited to share her business story with you. 

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Why Your Creative Business NEEDS Email Marketing

I keep hearing the same lines from creative business owners in my marketing consulting work. "Why do I need an email list?" "Isn't that for bigger businesses?" "No one wants to read my emails. I don't even know what to write." "I can barely keep up with Instagram marketing, I don't need another thing on my to-do list." "Everyone HATES getting emails, so people are just gonna delete whatever I send."

Friends, we need to talk about email marketing. 

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Introducing our Fierce & Fearless Business Owners

Before I started Bonnie Bryant Creative, I had all sorts of excuses as to why I couldn’t be a creative business owner. I told myself that I’d need a trust fund or filthy rich spouse in order to make it work (having married for love instead of money, I had neither!). I told myself that all the creative business owners I admired must have SOMETHING that I didn’t, because they were making it work when I was sure I couldn’t.

The truth is, I was terrified - of not making enough money, of failing, of not being good enough. And to be a kickass business owner, you need to face your fears head on, PLAN on how you’re going to reach your goals, and IMPLEMENT those plans despite any setbacks. It’s like Dory says in “Finding Nemo” - just keep swimming.

I’ve decided to start the Fierce & Fearless Biz Owner series to highlight some amazing creative business owners and how they make their businesses work behind-the-scenes: the challenges, the rewards, and how they started living their dreams.First up…. is me!

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Five Inexpensive Christmas Decorating Ideas

If you're anything like me, you've been there: standing in Homegoods or Target, or flipping through the Frontgate catalogue, thinking, "Holy moly, I could easily spend my whole Christmas budget on decorations in one fell swoop." Each cute sparkly pillow is $30, and the best wreaths are around $50, and that really cute Christmas tree skirt is over $100... before you know it, you'd have no money left for presents!

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Three Village Historical Society Candlelight House Tour - Recap

I was honored to be a part of the Three Village Historical Society Candlelight House Tour this year! Every year, the Society picks local historic homes in Setauket and Stony Brook and chooses decorators to decorate them for the holidays. I was so thrilled to be selected as one of the decorators this year!
 

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