I keep hearing the same lines from creative business owners in my marketing consulting work. "Why do I need an email list?" "Isn't that for bigger businesses?" "No one wants to read my emails. I don't even know what to write." "I can barely keep up with Instagram marketing, I don't need another thing on my to-do list." "Everyone HATES getting emails, so people are just gonna delete whatever I send."
Friends, we need to talk about email marketing.
Read MoreNext up in our Fierce & Fearless Biz Owners series is Kimberly Musial of Luminous Sounds, Inc. I met Kimberly through our Long Island Rising Tide Society chapter. She's awesome: a fellow Gilmore Girls lover, an incredibly talented musician, and a totally inspirational business owner!
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Do you LOVE Instagram? Do you scroll through, wondering how other brands, bloggers, and regular people get such gorgeous photos when yours aren't as pretty? Does it feel overwhelming to figure out when to post and brainstorm content?
Girl, I've got you.
Pop the champagne! I've recently rebranded my business and I'm sharing some of my best rebranding tips with you!
Read MoreInstagram is my favorite social media platform, but lately, it's been breaking my poor little heart.
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